The platform combines music and football to offer emerging talents an incredible opportunity to be discovered and put themselves on show through music.

The opening of the new park was attended by the Mayor of Madrid, José Luis Martínez-Almeida, our president, Enrique Cerezo, our CEO, Miguel Ángel Gil, and several club legends.

Simeone, Koke, Julián Álvarez, Llorente, and Oblak, representing the men’s first team; and Víctor Martín, Xènia Pérez, Rosa Otermín, Andrea Medina, and Marta Cardona, representing the women’s first team, took part in the Eco Camping event organised for the second consecutive year by our sponsor, Hyundai.

Our Chief Revenue and Operations Officer, Óscar Mayo, and the Vice President of Marketing and Corporate Communications of our main sponsor, Riyadh Air, Osamah Alnuaiser, shared a forum at the event held in Saudi Arabia.

Atlético de Madrid visit the Nuevo Zorrilla to take on Valladolid on Matchday 15. The objective, get our fourth consecutive win in LaLiga.

This event was a blend of team-building and work, where theory met practice through various activities that fostered collaboration and creativity.

A year after the inauguration of the first headquarters in Guayaquil, club president Enrique Cerezo travelled to Ecuador to inaugurate the second Academy location in the country, this time in the city of Cuenca. The event was attended by King Felipe VI of Spain, who was in Cuenca to participate in the XXIX Ibero-American Summit of Heads of State and Government, as well as the President of the Republic of Ecuador, Daniel Noboa.

Atlético de Madrid and the art of Jean-Michel Basquiat have launched a new autumn/winter product collection.

K8 and Atlético de Madrid have reached a sponsorship agreement for the next two seasons.

Both entities will continue working together to strive towards technological improvements for rojiblanco fans and season ticket holders.