The Riyadh Air Metropolitano hosted the club sponsors’ Hackathon
This event was a blend of team-building and work, where theory met practice through various activities that fostered collaboration and creativity.
On 11th October we celebrated the Partner Hackathon at the Riyadh Air Metropolitano, an innovation marathon aimed at tackling challenges presented by five of our sponsors. The event brought together club professionals, executives from our partners, and a team of innovation experts who crafted a tailor-made day for Google, Mahou, Hyundai, Telefónica, and Caixabank.
This event highlighted the value of the ecosystem of the club’s sponsors, connecting executives from leading brands and harnessing their talent for conceptualising innovation projects.
The day's main event was a competition between groups, each defending their proposals in a final presentation with the goal of winning the prize: a trip to attend one of the away matches of the men’s first-team.
The twelve-hour event combined team-building and teamwork, blending theory with practice through a range of activities that encouraged collaboration and creativity.
There were also surprises, including video messages from Lola Gallardo and Pablo Barrios, as well as the participation of Roberto Solozábal, president of the Atlético de Madrid Legends Association.
The day was a success, thanks to the effort, time, commitment, and talent of everyone involved.
