OFFICIAL PARTNER
LG
LG Electronics focuses its activity on the commercialisation of a wide range of electronic products with different sales divisions, consolidating its position as a market leader in televisions, domestic appliances and maximum efficiency air conditioning, professional monitors and gaming, and digital signage.
It is in this last business area where, since the creation of the Civitas Metropolitano stadium, LG has been working hand in hand with Atlético de Madrid to offer spectators extraordinary audiovisual experiences with the most advanced technology in the world at matches, concerts and all kinds of events and shows. With more than 2,000 square metres of customised and tailor-made LED screens with the best image quality, the stadium has become one of the most modern and technologically advanced on the planet.
LG is also an official sponsor of the club, sharing values such as positivity, teamwork and courage between both entities. Our philosophy, Life's Good, represents these values and is integrated into the essence of both brands, underlining their commitment to excellence and innovation.
This partnership not only strengthens the presence of advanced technology in the stadium, it also invites us to overcome challenges with optimism, demonstrating that our day-to-day lives are better when faced with courage and heart.