We are now introducing the Socios.com Fan Token Experience in our app

From this moment on, our Rojiblancos will now be able to use all the features of the Socios.com app through the club's official app.

The Atlético de Madrid Fan Token holders are familiar with Socios.com, the online platform that allows them to engage in club decisions through polls and that give them the chance to win unique gifts and prizes simply by using the platform's entertaining features.

As of today, all these features and other new ones –exclusively designed for Atlético de Madrid aficionados– will be accessible through the club's official app, courtesy of the Fan Token Experience.

This innovative project, jointly developed with Socios.com and LiveLike, enables Atlético supporters around the world to enjoy exclusive perks and get rewards and gifts in exchange for daily engagement with the club.

It's very simple: the more you interact, the more points you get; and the more points you get, the more and better rewards you can claim.

As a welcome gift, each new member will get a 500-point bonus in their account, which can be quickly and easily topped up, for example, by answering the questions correctly on the app at 7.03 p.m. every day.

In order to be eligible to redeem these rewards, fans will need to have at least one Atlético de Madrid Fan Token. For those who do not have one, they can obtain one for free by redeeming their first 1,000 points.

Moreover, the surprises don't just stop there: as all those fans who sign up during the first week of the launch will have the opportunity to take part in a draw to win a jersey signed by one of the players of the men's first team.

Through this project, not only does Atlético de Madrid stand out as the first club in the world to deploy a Fan Token Integration space within its own app, but it also becomes the first Socios.com partner to collaboratively develop this experience, leading the way for further success to be mirrored in the world of football.

This ground-breaking partnership between our club, Socios.com and LiveLike is all about providing engaging and unique experiences for the club's faithful, reflecting how the world of sport is embracing more and more the affordances of tech to both engage and reward its devoted followers.