Atlético de Madrid has surpassed 100 million followers on social media
We have established ourselves as one of the biggest sporting entities in the digital landscape, growing by 14 million followers over the past year.
Atlético de Madrid has reached a milestone regarding its online growth: the Club surpassed 100 million followers across all social media platforms, a figure that places us among the world's leading organisations in the sport. In the last year alone, our community has grown by 14 million followers, demonstrating that the Atlético spirit is expanding rapidly with no intention of stopping.
Our digital community shares a very special attribute with our membership base, which now exceeds 160,000 members: it is very young. 77% of our followers on social media platforms such as Instagram, TikTok and X are less than 34 years old, demonstrating that the Atlético spirit has an exciting future ahead of it.
On behalf of the Club, we would like to thank each and every one of our followers for your daily support on social media. Your interaction and participation is essential as we continue to build together a community that is dynamic, unique and 100% Rojiblanco.
Celebrate with us
To celebrate this milestone, we want to go beyond the digital realm and launch a comprehensive campaign that spans every aspect of our Club. To this end, we will be rolling out special promotions in our store, hosting giveaways on our social media profiles and collaborating with our sponsors. These are just a few of the surprises we will be revealing in the coming days to give back to our community for all the love and support that they show us every day. Thank you, fans!
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