OFFICIAL PARTNER
Hyundai
Hyundai Motor Group is a global company that has created a value chain based on mobility, steel and construction as well as logistics, finance, IT and services. Hyundai's product range comprises not only award-winning best-sellers such as TUCSON and KONA, but also innovative new models including the NEXO or the new IONIQ range, which make up the industry's broadest range of electric technologies: 110% electric, hybrid, 48V mild hybrid, plug-in hybrid and hydrogen fuel cell.
Hyundai's connection to football began in 1999, when it became the global sponsor of FIFA. Since then, the brand has been continuously associated with football at the highest level. In 2018, Hyundai initiated a new pan-European approach, becoming the global automotive sponsor of Club Atlético de Madrid.
But Hyundai's relationship with the club goes beyond its presence as a brand. Following its philosophy, Progress for Humanity, Hyundai puts human value at the centre of all its actions. The spirit of "making it happen" is at the core of Hyundai's heritage and history. It is the attitude to progress, to be better, to be excited, no matter what, that is the foundation on which Hyundai's bond and commitment to the sport is built. For this reason, from the beginning of this alliance, the aim has been to prioritise the relationship with the Club's fans, through experiential proposals and attractive initiatives to make football a more accessible and inclusive sport under the umbrella of “For the Fans”
You can find out more about Hyundai Motor España and its models at www.hyundai.es. Don't miss the latest content on our website https://hyundai.es/forthefans/. Also follow us on Twitter via @HyundaiEsp and on Instagram, via @Hyundaiesp